I know my story will sound cliché, but the idea behind “Nonchalant Mom” is anything but commonplace. When we had our son Sander in 2002, we decided it was time to move, so we packed up and moved ourselves from Manhattan to Rhode Island. I found myself with a lot of energy, 20 years experience in the fashion industry behind me, and no one with whom to share my love for natural living to raise my son. I also found it hard to network and get information on raising my son as naturally as possible. We still go all the way back to New York just to see our pediatrician, Dr. Michel Cohen, because his approach is laid back, and he let us bring up Sander according to our own intuition (although he laughed every time we told him that Sander was still sleeping with us).
Nonchalant Mom was born from a need to find great toys, clothes and information on natural parenting, all in one place. It wasn’t on the internet yet and I knew I could bring these ideals together, and make it FUN! I also wanted to meet other parents that enjoy these things, and create a community of “natural parents” so I don’t feel so alone. I know you are all out there, so lets get together!
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